Potter Consulting Group

our services

Business & Market Development

We help organizations define their role in the emerging hydrogen economy. From go-to-market strategies and customer engagement to investment analysis and consortium building, PCG delivers the insights and connections needed to secure funding, win partners, and accelerate growth.

Techno-Economic Analysis & Strategy

PCG translates complex market, policy, and technical factors into decision-ready models. We specialize in LCOH and TCO modeling, carbon intensity assessments, and scenario analysis—equipping clients with the financial and policy strategies required to de-risk projects and maximize incentives.

Project Development & Deployment

We guide public agencies and developers through planning, procurement, and implementation. Our experience spans zero-emission bus transition studies, hydrogen infrastructure design, and owner’s representation for multi-megawatt projects—ensuring facilities, fleets, and supply chains are delivered on time and within budget.